A new logo and website are part of the new promotion effort for the Falcon Field economic activity area in northeast Mesa.
The city of Mesa’s Office of Economic Development has initiated an effort to promote the area as a destination for aerospace, defense, manufacturing and technology companies.
The 35-mile area is anchored by Falcon Field Airport. It already includes retail outlets, commercial buildings, industrial parks and residential neighborhoods.
Mesa District 5 Councilman David Luna said the area has a long history of housing aerospace, manufacturing and technology companies “and that is the message we want to deliver to businesses looking for a place to locate.”
The city’s economic development director expects the new branding of the area to boost local and national recognition of the Falcon area.
Bill Jabjiniak said city employees will share the story of the area with executives and decision makers, telling them that the Falcon area is “a very special place with a dense cluster of world-class manufacturing and technology companies, an abundant and highly skilled work force and open space.” Jabjiniak intends to tout the open space near Falcon Field to companies that need to fly and test products and need protection from encroachment.
The branding effort is a result of recommendations detailed in the Falcon Field economic activity area strategic plan published in September 2014. That plan recommended the city increase its efforts to attract businesses to the Falcon area and help existing businesses there expand, plus develop a brand and a marketing plan to promote all of those opportunities.
For the last several months, city staffers have conducted meetings and interviews with employers, property owners, developers, residents and stakeholders in the Falcon district as they finished creating the plan.
The new website can be found at www.MesaFalconDistrict.com. It includes information expected to be useful to business owners thinking about where to locate their business, including demographics, existing utilities, available real estate and other industries in the area.
Company officials who’d like more information on the district should contact Andrew Clegg, project manager in the city’s Office of Economic Development at 480-644-3961 or Andrew.Clegg@mesaaz.gov.